Choremonster launches new business model with the latest version of its chore-tracking app

Subscriptions out, business partnerships in

Choremonster is launching a new version of its app, which parents can use to give their kids rewards for doing household chores.

With the launch, the company is ending its reliance on subscription revenue from parents in favor of revenue from advertisers and other business partners.

WCPO Insiders can see how Procter & Gamble Co.'s Oral-B brand helped chore monster build its new strategy.

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